Gather information on sales volume, sales trends, stock levels, effectiveness of in-store display and promotion efforts, price parity, product placement, white spot analysis and other critical elements affecting the outcome of sales.
A typical retail audit will cover:
White spot analysis (out of stock)
Number of shelf facings
Brand share of total shelf facings
Product or service correctly priced
Allows for competitive analyses/comparison
Planogram/product placement compliance
Product placement opportunities (cap ends)
Ensures product/service delivery quality
Vision Research has designed a unique App to measure your company’s products share of shelf. Which could be vital to the buying power.